#47 Portals are using AI to increase their listings - you can too
- Elizabeth Banjo
- Feb 25, 2024
- 2 min read
When you think of browsing through an online property portal, what comes to mind? Most likely, it's an image of a bustling marketplace teeming with diverse properties, offering a plethora of options and perhaps some filtering tools. In today's digital landscape, standing out amidst this crowd is crucial. So, how can you make your mark?
Enter Artificial Intelligence (AI) - the not-so-secret weapon anymore, but still a powerful tool worth exploring. AI isn't just a trendy buzzword; it's a transformative force. Picture it as your supercharged assistant, sifting through vast datasets to decipher user preferences and market trends. This allows portals to curate listings and recommendations tailored to each user, providing a personalised experience akin to having your very own property advisor.
The perks are plentiful:
Seamless Recommendations:
Imagine properties being effortlessly suggested to you based on your specific requirements, eliminating the need for endless refinement.
Impeccable Listings:
Bid farewell to mislabelled items! AI efficiently categorises listings based on their features, ensuring users find precisely what they're looking for without delay.
Personalised Touch:
With every click, AI learns more about user preferences, offering tailored suggestions and uncovering hidden gems. It's like having a virtual property matchmaker at your service (though browsing options independently is always an option too!).
Market Insights: AI keeps you ahead of the curve by detecting emerging trends and adjusting listings accordingly. Imagine capitalising on the burgeoning popularity of a neighbourhood before anyone else does!
And here's the best part: you don't need to be a tech giant to harness the power of AI.
Here's how you can leverage AI to elevate your portal:
Enhanced Search & Recommendations:
Implement lightning-fast, personalised search capabilities powered by AI algorithms, enabling users to discover new properties effortlessly. Reach out to ScanSan for assistance with this.
Dynamic Pricing:
Stay competitive by utilising AI-driven dynamic pricing strategies, maximising revenue while attracting customers.
24/7 Support:
Provide seamless assistance through AI-powered chatbots, adept at answering queries and guiding users through the purchasing process. Connect with ScanSan for support in this area.
Visual Enhancement:
Utilise AI to recognise and tag images, presenting your listings in a visually captivating manner.
Predictive Analytics: Harness AI analytics to anticipate market trends and optimise your inventory, maintaining a competitive edge. Our Property Assistant for Agents can assist you with this.
Are you ready to unlock the potential of AI and transform your portal into a haven for satisfied customers? Embrace the future, explore AI solutions, and witness your business soar to new heights!
For more information about our ScanSan Property Assistant for Agents, feel free to contact us here.
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